Ashley Costello, is the lead vocalist of the rock band New Years Day. Their music is categorized as self-proclaimed "Hauntedmansioncore", their own take on rock . Ashley, one of the 2005 founders of the band is it's only existing original member. She is widely known for her original Gothic fashion sense and her gorgeous dual red and black hair color. She describes herself as "Living Dead Girl" and "Keeping Halloween alive 365 days".  In October of 2015 her band released their 3rd studio album, "Malevolence" which peaked at #45 on the Billboard Hot 200, touring it with other rock heavy weights like Marilyn Manson and Motionless in White . In  2017 Ash and NYD headlined Van's Warped Tour, she appeared on the cover of Alt Press Magazine and Revolver Magazine, and released a new project, The Haxans!  Never Take It Off is very proud to have Ashley in the NTIO Family of artists.  Singer, song writer, recording artist, actor, she has also created "Bat Royalty" clothing line in collaboration with Iron Fist Clothing and has now collaborated on a line for Never Take It Off which we are very proud to present!